Marketing a SaaS product based on Drupal

Updated on 11-11 to include slides.

In this business focused session Mieszko Czyzyk, co-CEO of GoalGorilla, explains how his company funds and markets Open Social, a Drupal 8 community distribution.

This talk is interesting for business owners, marketeers, product managers and anyone interested in the Drupal ecosystem in general.
We will discuss the following: 

• why as a company we chose to diversify from a model where we bill by the hour
• funding a Drupal distribution
• marketing a Drupal distribution, while selling the same code base as a SaaS
• a vision how Drupal is or isn't a good match for SaaS 
• a vision how products support a path for sustainable agency growth, with reduced risk 

The last 10 minutes are reserved for discussion.

Slide available here: https://docs.google.com/presentation/d/1gtL4dCHLCvLKsXF-BF52msLXTlOs_E9T7Dqrl_RcYqE/edit?usp=sharing